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Cristen Farley

Graphic Design
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Print Collateral

RIMs Conference Brochure Cards

Client: Insure Our Future

Deliverable(s): Three 4x8.5 printed cards

Description: In advance of the Boston RIMs conference, I created a set of three brochure cards aimed to help educate attendees on major US insurance companies that haven’t taken climate action. The goal is to grab their attention with bold color and powerful imagery that resonates on a personal level, and quickly shows them which companies haven’t taken action so they have this “ah-ha” moment.

RIMs Cards_A.jpg
RIMs Cards_B.jpg

Buckelew Annual Report Design

Client: Buckelew Programs

Deliverable(s): 12-page printed booklet, and a set of graphics featured throughout.

Description: Designed the 2017-2018 annual report in print and digital applications for non-profit Buckelew Programs. The report is a key funding tool for the organization, and this year was the first opportunity to showcase their new designed brand. I created a visual theme, utilizing circular shapes to tie into the logo design, while also creating depth within the layout. I developed data visualizations and graphics to help reinforce key impacts made in the community.

Buckelew_2018-Print.jpg
graph 1.jpg
graph 2.jpg
incfograph.png

Extensible Brochure Card

Client: Extensible Energy

Deliverable(s): 5x7 two-sided brochure card

Description: As part of a set of collateral materials, I createtd a promotional card highlighting Extensible Energy’s mission and key services quickly and concisely. I utilized dark colors on the front to create a visual “pop” drawing the viewer in.

Extensible-Brochure-card_A.jpg
ExE_Postcard-01.jpg

Legislative Leave-Behind

Client: CalETC

Deliverable(s): 8-page printed booklet

Description: I designed a booklet to convey key points in CalETC’s advocacy, and educate California legislators on important policies. I created a clean and polished design that matches their website and overall brand.

CalETC-2019 Legislative Leave-behind_v1.jpg
CalETC-2019 Legislative Leave-behind-B_v1.jpg
CalETC-2019 Legislative Leave-behind-C_v1.jpg

RethinkX Report

Client: RethinkX for Cater Communications

Deliverable(s): 80-page report and a set of data graphs and charts

Description: With the Cater Communications team, I designed an 80-page international report about new technologies causing major disruptions in the transportation industry. The report included over 20 different data graphs.

RethinkReport-cover.jpg
RethinkReport-pages.jpg
RethinkReport-closeup.jpg

Climate Health Handout

Client: American Lung Association for Cater Communications

Deliverable(s): 2-page printed handout with custom icons

Description: The LungForce campaign by the American Lung Association works to educate people on the risks brought on by climate change. Working with the Cater team, we developed a handout highlighting the health risks. I developed the overall look and feel of the handout based on the LungForce identity and designed custom icons to help illustrate the risks.


ALAC handout-doc.jpg
ALAC handout-middle.jpg
ALAC handout-back.jpg

People's Climate March Sticker

Client: Cater Communications

Deliverable(s): Sticker

Description: In advance of the People’s Climate March in NYC, I worked with Cater to designed a sticker for the Stop Fooling CA Campaign. The design was inspired by Shepard Fairey’s 2014 Climate March poster he designed for the event.

Climate March Sticker_A.jpg

Briefing Handout

Client: Sunrise Project

Deliverable(s): 4-page handout design

Description: As part of the InsureOurFuture campaign, I designed a 3 page fact sheet outlining the role insurance industry plays in climate change, and the necessity to divest from oil.

IOF-Briefing_B.jpg
IOF-Briefing_A.jpg
IOF-Briefing_C.jpg

Cyclotron Road Handout

Client: Cyclotron Road for Cater Communications

Deliverable(s): 2-page handout

Description: Designed a handout describing the organization and their success.

CR Handout_COVER.jpg
CR Handout_both.jpg
CR Handout_closeup.jpg

Composting Print Ad

Client: Marin Sanitary Service

Deliverable(s): Print ad that ran in local newspapers in Marin County

Description: I designed an ad aimed to promote the composting services Marin Sanitary Services offer and encourage local residents to compost their food scraps. I created a visual pun using an image and play on words to “make every crumb count”.

Compost-AD_A.jpg

EV Infrastructure Handout

Client: CalETC

Deliverable(s): Two-page handout

Description: Working closely with Cater Communications, I designed a handout for CalETC, explaining the potential savings with EV infrastructure in California.

CalETC Handout_both.jpg
CalETC Handout_COVER.jpg
CalETC Handout_Closeup.jpg

ETA Plan

Client: Lawrence Berkeley National Laboratory

Description: Designed an 80-page report 10 custom graphics featured throughout. Worked directly with lab scientists and team on all graphics and layout and handled all print coordination and preparation.

Back to Print Collateral

ETA Plan_Cover.jpg
ETA Plan_Spreads.jpg
ETA Plan_Desal.jpg
ETA Plan_Initiative.jpg
ETA Plan_FLEX.jpg

25 Year Anniversary Booklet

Client: CALSTART

Description: Designed an 18-page booklet celebrating 25 years of success. The design expanded the organization’s visual identity, providing a fresh branded look to celebrate their anniversary.

Back to Print Collateral

CALSTARTpamphlet-2-COVER.jpg
CALSTARTpamphlet-2-SREADS.jpg
CALSTARTpamphlet-2-MAP.jpg

CALSTART Newsletter

Client: CALSTART

Description: Designed an 8-page printed newsletter and a digital version for email that were also utilized as templates.

Back to Reports & Booklets

CALSTARTnewsletter-COVER.jpg
CALSTARTnewsletter Spreads.jpg
CALSTARTnewsletter.jpg
prev / next
Back to Print Collateral
RIMs-COVER.jpg
2
RIMs Conference Brochure Cards
2017-2018-Buckelew_COVER.jpg
4
Buckelew Annual Report
ExE_Postcard-01.jpg
2
Extensible Brochure Card
CalETC-Leglsative_COVER.jpg
3
Legislative Leave-Behind
Rethink_COVER.jpg
3
RethinkX Report
Climate-health_COVER.jpg
3
Climate Health Handout
Climate March Sticker_COVER.jpg
1
People's Climate March Sticker
IOF-Briefing_COVER.jpg
3
Briefing Handout
Cyclotron Road Handout_COVER.jpg
3
Cyclotron Road Handout
Compost-AD_COVER.jpg
1
Composting Print Ad
Infrastructure_COVER.jpg
3
EV Infrastructure Handout
ETA Plan-COVER.jpg
5
ETA Plan
CALSTARTpamphlet-COVER.jpg
3
25 Year Booklet
CALSTARTnewsletter-closeup.jpg
3
CALSTART Newsletter

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Recent Posts:

A bit of art history for you:

From the French art nouveau period, "Tournee du chat noir" was a poster designed for Rodolphe Salis's Le Chat Noir nightclub in Paris, created in 1896 by Theophile Alexandre Steinlen. Steinlen came to Paris at
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SATURDAY 🙌🏼. #typography #fonts #weekend #relax #design #type #designer #saturday